Find the stuff that’s killing your website conversions.
Got a website that isn’t doing as well as it should? You’re not the only one. I find the problems that nobody else has spotted and help fix them.
What I do
It’s not rocket science. It’s a fresh set of eyes to help you see the wood from the trees.
UX Research
Compatiblity
Establishing how well a product works across multiple devices, resolutions and browsers
Bugs
Heuristic Analysis
Advanced heuristic analysis of websites and apps to establish problematic areas relating to usability
Consumer Behaviour
Understanding what motivates your audience to engage with your product
My humble brag
Days of experience
pounds of lost revenue found
pounds of revenue generated
bugs discovered
Useful resources
A selection of articles, podcasts and more…
UX Autopsy: Death By Interactions
The ChargesUsing a calendar style date picker when asking a user to enter a date of birth is not the best option when it comes to user experience - not only for desktop but also for touch devices. Why you might ask, seems logical, use a calendar to choose a date...
UX Autopsy: Death By Hex Code
The Evidence Colour blindness affects 1 in 12 men and 1 in 200 women The colours YOU choose… Are not the colours that THEY see Which means your UI can’t rely on colour alone To make it intuitive and usable Exhibit A: Deuteranopia Most common form of colour blindness...
UX Autopsy: Death By Contrast
The Evidence 86% of homepages have low contrast text. I know this to be true because: Every website I audit has contrast problems If your users can’t read text correctly, then… They can’t read what you’re saying Complete actions you / they want to do Fix...
working with Me
I like to think I do a good job, but it’s always better when others think the same.
Want to find out more?
get the ball rolling
You can contact Abi on LinkedIn if you’d like to figure out what’s killing your conversions: