by abi | Jul 27, 2016 | Guest Blog Posts
Unlock Higher Conversions by Perfecting Your Value PropositionAbi Hough reviews the importance of a compelling value proposition in enhancing conversion rates. A well-crafted value proposition should immediately convey who you are, what you offer, and why customers...
by abi | Jul 8, 2016 | Guest Blog Posts
Understanding and Reducing Cart AbandonmentAbi Hough addresses the pervasive issue of shopping cart abandonment in e-commerce, noting that nearly 70% of website visitors abandon their carts. She identifies several key factors contributing to this problem. Read the...
by abi | Jun 27, 2016 | Guest Blog Posts
Accessibility: The Overlooked Key to Higher ConversionsAbi Hough emphasizes the critical importance of web accessibility, highlighting that neglecting it not only excludes a significant portion of potential users but also results in substantial revenue loss. With over...
by abi | May 26, 2016 | Guest Blog Posts
Getting Your Forms Right: The Key to Better ConversionsAbi Hough emphasizes the critical role of well-designed online forms in enhancing user experience and driving conversions. She identifies common pitfalls in form design and offers actionable strategies to optimize...
by abi | May 26, 2016 | Guest Blog Posts
Unlock Better Conversions with These 9 Form Optimisation TipsAbi Hough emphasizes the importance of well-optimized online forms in enhancing user experience and boosting conversion rates. She outlines nine actionable steps. Read the full article Summary Key Insights:...
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