by Abi Hough | Feb 8, 2023 | Field Notes
SummaryA UX teardown of the first page of the Indian visa form, covering missing progress indicators, inaccessible captchas, long dropdowns, date pickers and validation chaos. Download the PDF Part two takes us into the first page of the actual application form. This...
by Abi Hough | Feb 1, 2023 | Field Notes
SummaryA UX teardown of the Indian visa application journey, starting with first impressions, trust signals, outdated design cues and the moment a legitimate form starts to feel suspicious. Download the PDF The Indian visa form journey begins before the form itself. A...
by Abi Hough | Jun 13, 2022 | Field Notes
SummaryAn early 2022 field note exploring what ChatGPT could surface about online shopping behaviour, checkout hesitation, customer dissatisfaction, and the future of ecommerce experiences. Download the PDF Summary This early field note captures Abi experimenting with...
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