What’s it about?
Think “functionality” sounds dull? It might just be your biggest revenue driver.
When your website works exactly as users expect, everything else performs better from conversions to customer trust.
Discover why fixing the basics before experimenting can lead to faster wins and bigger results. No guesswork, just smart fixes that work.
Contents
- Why functionality testing really matters
- What should you test?
- Why manual testing is best
- Would you make a good tester?
- What you need to do
- What tools do you need?
- Accessibility testing
- Other tests
- What happens next?
About The Author: Abi Hough
Founder UU3 / WeAreCorpus
Abi Hough is the founder of UU3 and WeAreCorpus. Through UU3, she works across UX research, optimisation, audits and digital strategy. Through Corpus, she explores the upstream web: the trust, proof, signals and contradictions that shape how humans and machines understand organisations before anyone reaches a website.
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